Blu Aesthetics is a medical spa  that provides medical treatments and procedures, such as Botox injections, laser hair removal,and various facials. Babita applied her skill set to establish a strong and cohesive visual identity through branding. She developed a vivacious and modern logo paired with a soft and feminine color palette, clean typography, and other design elements that were used consistently across all of the spa's materials.

She also developed the design and layout for the spa's website.The goal was to create a website that was aesthetically pleasing, informative for a first time patient, and easy to navigate for potential elderly clientele that may not have been as tech savvy as younger patients. This project entailed careful selection of imagery to convey a pleasant and approachable experience for services that may be intimidating for newcomers. Babita also designed labels, and packaging concepts for potential inhouse products that effectively communicate the product's benefits and align with the spa's overall branding.